About the program

The Travel Tech for Good Accelerator (TT4G) powered by TUI Care Foundation and enpact e.V, supported by UNWTO, is 3-month coaching for entrepreneurs, during which local and international mentors help you redefine your business model, research potential investors and clients, and bring your elevator pitch to the next level. 6 start-ups are selected to participate in an intensive acceleration programme, which will take place in four hubs across East Africa.

Boosting purpose-driven business development and improving the pitches will be at the core of the accelerator. Local and international mentors alongside a network of tourism professionals will advise the entrepreneurs and their team throughout the acceleration phase. The programme ends with a Demo Day, where the founders pitch the results in front of an international jury.

The winner will receive a cash reward and, importantly, access to East African ecosystems and an international network of supporters and experts. Special attention will be paid to business models that have a social or environmental mission and hence are dedicated to positive change in their society.

How do you benefit from us?

We invest in human capital

  • We have a long-term focus on the entrepreneur
  • We focus on strategic networking, coaching and capacity building
  • We have a selective global network of innovators, tourism experts, investors and influencers
  • We offer peer-to-peer relations between entrepreneurs and mentors/advisors from enpact and TUI Care Foundation‘s network
  • We offer workshops in four tech hubs across East Africa

Who can apply?   

  • Entrepreneurs who have a registered business based in East Africa
  • The business is in travel or tourism sector
  • The business has a social and/or environmental mission
  • A revenue-generating market opportunity
  • A scalable technology-driven business model
  • Market traction and a track record of achievements, such as clients, revenue and partners
  • Entrepreneurs at or about to be at the growth stage of their business
  • Don’t apply if you are at idea stage or your business is not scalable!
  • A strong core team or the ability to attract one
  • Entrepreneurs who are receptive to coaching and feedback


  • May: Deep dive immersion + boot camp
  • June: Acceleration phase: Boosting business development
  • July: Pitch training and investor readiness
  • August: Demo day and global conference

TT4G programme is financed by TUI Care Foundation and therefore does not take equity, the selected startups will benefit from speaking opportunities in front of a variety of internationally established stakeholders and mentors. Moreover, the teams are assigned a personal advisory network of relevant experts to help founders refine pitches, acquire new customers and make connections to investors and potential clients.


For more information about the call, please visit the official website here: >>Call for Application - The Travel Tech for Good Accelerator (TT4G)

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